Barbican Zones

There were exciting plenty of challenges for the creative team at Eventopedia Media when it came to visualising London’s famous Barbican.

The world leading arts centre based on in the City of London has some of the most diverse meeting and event space – from the enormous Barbican Hall to self-contained suites of small meeting rooms.

And one of its hidden gems is surely the tropical rooftop Conservatory adding to the eclectic variety that must make it one London’s most surprising venues.

Creating a VSI experience that thrived with Barbican’s renowned visual identity was also an interesting challenge embraced by our design teams.

Barbican’s brand guidelines demand the use of bold single colours, a single font – Futura, and frequent use of vertical title text. And as ever with the innovative product that is VSI we were the first interactive video to incorporate this identity.

The result? Well, you decide but we think this is a highly distinctive video experience very much in keeping with this fast developing cultural quarter.